Gaming Innovation Group (GiG), one of the biggest companies in the industry, has signed a partnership with Tipwin Ltd. The partnership will allow the online sportsbook access to the provider’s new casino offering under its licenses in Malta and Sweden, the GiG platform and GiG Logic. The partnership is based on a revenue share model and it will last for at least 3 years.
Tipwin currently operates more than 1,500 retail betting shops throughout Europe and is able to offer multi-channel sports betting offline and online. It is one of the most recognizable operators in the German market, with its partners being Germany’s most popular football teams, such as Bayer 04 Leverkusen and Eintracht Frankfurt.
The partnership will allow the operator to integrate GiG’s casino platform technology into their sportsbook platform, a platform that has been developed in anticipation of the nationwide German regulation for online casino and sports betting in 2021.
Ivica Batinic, Chief Executive Officer of Tipwin says: “Integrating GiG’s leading casino technology into our next-generation proprietary sports betting platform will allow Tipwin to round up its overall iGaming product portfolio. During the last 9 years Tipwin successfully built up its land-based business throughout Europe, is now one of the fastest-growing sportsbook operators in Europe and developed a strong technology portfolio including our proprietary hardware for sports betting shops. Partnering with GiG in the area of casino technologies will complete our online products and help to offer an unmatched 360 degree online and retail product portfolio to our customers and partners.”
Officials from GiG, which recently entered the Hungarian market, say that they are delighted about teaming up with this new partner and say that they see strong potential in partnering with a brand with a large existing retail customer base.
Richard Brown, Chief Executive Officer of GiG says: “We are delighted to have partnered with Tipwin for the provision of our iGaming platform and casino offering. Tipwin has been a successful retail sportsbook operator for over 9 years and we look forward to supporting them in their expansion into the online casino space. We see strong potential in linking up with a brand with a large existing retail customer base and anticipate further growth in the number of casino customers in the German market post-regulation in 2021, therefore partnering with an existing retail offering will enable further capture of the expected transition of customers from land-based to online gaming.”
More about GiG
The provider, which was recently granted a permanent NJ license, is a technology company operating in the iGaming industry. It offers cutting-edge, Cloud-based services and Performance Marketing through B2B solutions. Its team provides customers with the technology, solutions and services to create an amazing experience for their respective users. The company is also in ownership of six customer-facing brands that offer a gaming experience like no other in the form of casino games, sports betting and poker tables.
“Gaming Innovation Group signs platform agreement with Tipwin Ltd.”, gig.com, September 24, 2020.