888 Holdings PLC, one of the industry’s leading gambling and entertainment solutions providers, has signed a partnership with Sportradar, the renowned provider of sports betting and sports entertainment products and services.
The partnership sees 888sport utilize Sportradar’s data and risk management solution, Managed Trading Services (MTS) Return Guarantee for its extensive tennis offering. The solution will be introduced across 888’s international markets and its business will be able to build on its existing global sports betting propositions.
The Managed Trading Service, developed by the provider, is unique and flexible and can be suited to any sport and can be tailored to required service levels. The solution uses AI-derived pricing algorithms to enhance sportsbook operations.
Committed to Providing the Best
Representatives from 888 say that they are excited about working with their new partner and that they are committed to providing their players with the best solutions.
Guy Cohen, SVP, Head of B2C at 888 said: “We are excited that this partnership with Sportradar will enhance our tennis offering for fans around the world. We are committed to providing continuous improvements for all our players and look forward to a gradual rollout across our international markets.”
Officials from Sportradar, which recently extended its partnership with DraftKings, say that they are excited about working with the operator and that they are confident that their solution will play an important role in the overall growth of the 888 brand.
Nick Soye, Business Development Manager, Management Trading Services at Sportradar, said: “888sport are an innovative, forward thinking brand, with strong aspirations for exponential global growth. It goes without saying that we are truly excited by the prospect of delivering our MTS for tennis with such an established operator in the sports betting market. We’re confident our bespoke risk management solution will play an important role in the overall growth of the 888sport brand.”
More on the Operator
888casino, which recently integrated NetEnt content, is one of the world’s most popular online gaming sites, with players in over 176 countries worldwide. The casino was founded in 1997 by online entertainment pioneers and it has revolutionized the way people play games on their computers by offering real money games with real money prizes for virtual wins. The New Jersey online casino offers one of the richest selections of online casino games including all the player favorites like Blackjack, Roulette, Classic Slots, Video Slots and Video Poker. The video slots offering is packed with an endless variety of cutting edge, 3D animated games.
“888sport launches new partnership with MTS”, sportradar.com, October 19, 2020.